Infographic: Social Media Usage Q2 2016

The second quarter of 2016 represents LinkedIn's final earnings release as an independent publicly-traded corporation.  The social media platform for professionals continued to show growth across the board.  It will be interesting to see how LinkedIn gets absorbed and integrated into the Microsoft ecosystem once Microsoft's acquisition of the social platform closes.

Other social media platforms also grew in the quarter. Facebook's Daily Active Users (DAU) grew 17% year-over-year and all other core metrics had positive growth. Facebook's Instagram platform now has 500 million Monthly Active Users (MAU) and 300 million DAU.  Twitter's user base did not gain much, but showed incremental growth nonetheless.

No comments